Are you looking for Instamojo review? Yes, you’re at the right place. I have been using Instamojo payment gateway for clients for the past two years.
In today’s Instamojo review guide, I’ll talk about the ins and outs of Instamojo and will tell you whether Instamojo is for you or not.
I’ll talk about each and everything you need to know about Instamojo to make an informed decision.
Let’s get started!
What’s Instamojo?
Instamojo is a payment gateway that lets Indian users sell products and collect payments online. Instamojo provides payment buttons, smart links and express Checkout for customers to purchase online.
Instamojo has recently launched Instamojo Premium, allowing you to create multiple shops and advanced e-commerce features. Instamojo lets you collect payments using credit cards, debit cards, UPI, GPay, Paytm, PhonePe and net banking.
Instamojo also provides advanced analytics to track your sales and growth over time. Instamojo’s WooCommerce plugin has widgets that you can add to WordPress websites to show the price of products and collect payments with Instamojo.
I’ll talk about Instamojo pricing plans later in this post.
Pros – Things I like about Instamojo
Pages load extremely fast
I have been using Instamojo for collecting payments and our users make payments effortlessly using Instamojo.
Instamojo Payment links, buttons pages load quickly and support all types of browsers such as Chrome, Firefox, Safari and others.
Higher Payment Success Rates
We have tested a lot of payment gateways, but we noticed Instamojo has a higher payment success rate.
Beginner-Friendly Dashboard
Instamojo merchant dashboard is simple and easy to navigate. You can effortlessly track sales, refunds and payments.

It’s super easy to create payment links and buttons. All you have to do is enter the details and share the link to make payment.
Receive payments almost daily
Instamojo sends your payment the next day. Instamojo even has an instant payment feature, but you’ll have to pay extra fees to use that.
Zero set up fees
Instamojo is a freemium platform. You don’t have to pay any setup fees. You can collect unlimited payments using Instamojo.
API Integration
Want to integrate Instamojo payment gateway in your Application or on your existing online store? You can easily do it using Instamojo API integration.
100+ payment Modes
I feel that this is the reason why we see higher payment success rates with Instamojo. Let your customers pay via any payment mode – Credit Card, Debit Card, UPI, Wallets, Net Banking & more.
Payment App Store
Collecting payments and Tracking can be a hectic task. A dedicated app store of payment apps makes your life easier to manage things.
Instamojo app is available on Google Play Store. You can download it if you want.
Bulk Payment Requests
You can request bulk payments from customers by uploading a CSV on your dashboard.
Convenience Fee
If you turn on “Convenience Fee.” Your customers will pay the Instamojo fees. Leverage the power of convenience fee to use Instamojo for free. However I don’t like this feature, I wouldn’t recommend you to use this feature. You can mention the final price including everything. That would be a better strategy.
Staff Accounts
Delegate effectively and free up your time by providing your staff with selective access to Instamojo. So you can focus on the high-value tasks.
Custom SMS & Call Alerts
Set up custom missed calls and SMS alerts for incoming payments & more. This function might be useful for those businesses that are dealing with high-ticket items.
Invoicing & Accounting Solutions
Managing finance is very important. If you fail to do this, it can bring a lot of trouble. Subscribe to invoicing & accounting tools and make financial planning hassle-free.
Refunds & Resolution Center
Is your customer not satisfied with your products/services? You can easily refund your customer’s payments.
Cons – Things I don’t like about Instamojo
High per-transaction fees
If you use Instamojo free plan, you’ll have to pay 5%+ ₹3 charges on each transaction. I don’t want to pay 5% + ₹3 per transaction.
If you want to refund the per-transaction fees, you’ll have to buy Instamojo premium plan.
Then the per transaction will be reduced at 2%+ ₹3
Instamojo eCommerce features are not that great
It seems Instamojo is trying to compete with e-commerce giants like Shopify, Amazon and Flipkart.
That’s why Instamojo is focusing on eCommerce features more. I have checked Instamojo eCommerce pages; it doesn’t look great at all.
I can’t think of any other cons
Despite some disadvantages, I must say, Instamojo is a great tool for Indian users. It saves you from the hassle of collecting payments online. If you’re thinking of setting up your online business and looking for a reliable payment gateway? Instamojo is for you. You won’t regret it.
Instamojo support
Now let’s talk about support. Support is essential for every business. Instamojo provides email, chat and phone support.
Phone support is very basic. In most cases, you have to email them then your issue will be solved.
Overall, Instamojo support is okay. Not too great, nor too bad.
Instamojo Pricing
When I started using Instamojo back in 2016 and 2017, Instamojo didn’t have any paid plans. They were charging only per-transaction fees.
Over time, Instamojo has changed a lot. They have launched paid plans. Let’s discuss that.
If you want to use Instamojo store, Instamojo plan starts at Rs. 3,999/yr.
Instamojo’s highest plan costs Rs. 9,999/yr.
If you want to use Instamojo just for collecting payments, then the per-transaction fees will be 2%+3+ GST only.
If you use Instamojo payment links, you’ll just have to pay 3% + ₹3 even if you don’t subscribe to any paid plans.

Instamojo Alternative
Knowing any product or service alternative is a must in today’s time. If a company is not serving well, you can always go to that company’s competitors.
Instamojo’s closest and biggest competitor is RazorPay. RazorPay charges 2%+GST only.

But, the payment success rate is not higher in RazorPay. However, RazorPay is a good platform.
Instamojo Features
Initially, Instamojo was not offering a lot of features. But right now, Instamojo has so many payment gateways and eCommerce functions.
Online Store Builder
Don’t have a website? No problem. You can use Instamojo online store builder and start selling your products.
Custom Domain
Now you have the ability to connect and rebrand your online store with your brand name.
If you buy Instamojo Growth plan you’ll get a free domain.
Professional emails
You can create professionally branded emails like support@yourdomain.com with Instamojo.
20+ Online Store Themes
You can change your store themes depending on the type of your business.
eCommerce App Store
You can access your online store in the mobile app as well. That’s a great feature.
Cart Abandonment & Recovery
When a user tries to make a purchase but for some reason, they don’t complete the payment. You can easily follow up with them and boost your online store sales.
In-built CRM tool
Instamojo CRM is very basic. You can’t expect a lot. However, it’s good for beginners.
LIVE chat
Want to delight every customer? Instamojo has got you a LIVE chat feature that allows you to Chat with your customers visiting your online store. And Chat data is stored in the CRM.
Integrated Shipping
Got a physical product? MojoXpress is for you. You can Ship products to more than 26,000 pin codes with mojoXpress.
Email & SMS campaign
Having your customer’s contact information is a must for any business. You can run promotional email and SMS campaigns.
Reseller Network
This is something I really like. Reseller network allows other people to promote your products on commission. Means you’ll have to pay only when they bring you customers. You can decide the commission percentage you’ll want to give.
Promo & Discount Engine
Are you looking to give an extra discount during the festive season and any special day? This discount feature comes in handy. It can even boost sales of your business if done right.
Tracking Script
You can place your Google and FB tracking ID on your store so you can remarket your store visitors using paid ads like Google and Facebook. 🙂
Conclusion
In this blog post, I have shared my experience of using Instamojo. I shared the pros and cons of Instamojo payment gateway. I have discussed Instamojo paid plans, eCommerce features and much more.
If you’re on a fence, whether should you go for Instamojo or not? I would recommend trying out Instamojo today and see if this works for you or not.
For the past two years, Instamojo has been working great for our business!
Let me know what you think about Instamojo.
Click here to Sign up for Instamojo!
Frequently Asked Questions about Instamojo
What is Instamojo?
Instamojo is a payment gateway for Indian users. Instamojo allows the user to sell products and collect payments online using 100+ payment modes.
How can I sign up for Instamojo?
Signing up for Instamojo is very simple. Click here to sign up for Instamojo!
How much does Instamojo charge?
Instamojo charges 2% per transaction + ₹3 + GST if you buy their paid plans.
If you use Instamojo payment links even if you’re on the free plan, Instamojo will charge you 3%+₹3+GST.
Is Instamojo safe to use?
Yes, Instamojo is very safe to use. I have been using Instamojo payment gateway for the past two years, so far, I don’t have any issue with Instamojo service.
Here’s the screenshot of a recent payment of our client got via Instamojo.

Instamojo customer care
You can contact Instamojo via email and LIVE chat.
Email: support@Instamojo.com
LIVE chat is available on working days only. 10:00 AM – 5:00 PM (Mon-Friday).
Is Instamojo better than RazorPay?
It’s hard to give you a straight answer. We’re using both payment gateways. In terms of features and user Interface, both gateways are awesome.
The only problem with RazorPay is that the payment failure rate is higher compared to Instamojo.
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good info for beginners.
Thank you!